企业可以巧妙地利用博客进行网站推广，这样可以提升自身网站的权重和排名。做博客的目的就是为了能更好优化企业网站本身，而且博客内的链接可以直接为企业网站带来流量，从而吸引更多客户。
Enterprises can cleverly use blogs for website promotion, which can enhance the weight and ranking of their own websites. The purpose of doing a blog is to better optimize the enterprise website itself, and the links in the blog can directly bring traffic to the enterprise website, thereby attracting more customers.
二、通过搜索引擎排名，推广企业网站。
2、 Promote corporate websites through search engine rankings.
搜索引擎推广相对于其他的网络推广方式来说，是为企业带来更多新的客户的最有效且经济的手段，也是投资回报率最高的一种推广方式。搜索引擎营销做好了，不但可以使企业赢得更多的客户，还可以使企业在网络上建立起了良好的品牌效应。
Compared to other online promotion methods, search engine promotion is the most effective and economical way to bring more new customers to enterprises, and it is also the highest return on investment promotion method. If search engine marketing is done well, it can not only win more customers for the enterprise, but also establish a good brand effect on the internet.
三、活动推广提高可信知名度
3、 Promoting activities to increase credibility and visibility
现在好多活动背后其实都在为公司或者公司产品做宣传，这种侧面的宣传推广，目前也被大多企业所利用，只不过不同的只是采取的渠道。做活动要有策略性，一般做活动不要考虑做这次活动能赚多少钱，好多企业赔钱做活动，他们就是为了要做到品牌推广的作用，让大家知道他们这个品牌，让大家用他们的产品，从而提高企业的知名度，达到企业品牌推广的效果。
Nowadays, many activities are actually promoting the company or its products behind them. This kind of side promotion is also used by most enterprises, but the only difference is the channels adopted. Activities should be strategic, and generally do not consider how much money can be earned from doing this activity. Many companies lose money when doing activities. They aim to promote their brand, let everyone know about their brand, and use their products to increase the company's visibility and achieve the effect of brand promotion.
四、创意的企业广告投放
4、 Creative corporate advertising placement
从传递信息效率的角度来看，企业广告的投放，最看重的应该是网络的传播速度以及一个好的广告创意，可以说一夜之间，好的创意可以一夜传遍大江南北，好的企业宣传方案短时间内一夜之间关键词可以在搜索引擎增加几十万条，这就是传递信息的高效率，粘贴，复制就是最好的方式。
From the perspective of information transmission efficiency, the most important aspect of enterprise advertising placement is the speed of network dissemination and a good advertising idea. It can be said that a good idea can spread across the country overnight, and a good corporate promotion plan can add hundreds of thousands of keywords to search engines overnight. This is the efficiency of information transmission. Pasting and copying are the best ways.